Furano (富良野), located somewhat debatably in the precise geographical center of Japan''s northern island of Hokkaido, is an amalgamation of several quaint farming towns around a minor municipal center. Furano is famous for its remarkably light and dry powder snow, beautiful fields of lavender, entirely domestic vineyards, and its unique 'Hokkai-Heso Matsuri' — the Hokkaido Belly Button Festival.